This short was videographed in Tokyo, Japan, in November 2010
Here is a compact synopsis:
This 30 minutes short documentary shows KATSUNORI AOKI in interview with AYAKO ISHIDA.
Aoki is graphic designer and creative director at his company BUTTERFLY STROKE INC.
We see Aoki in his office, his exhibition and show rooms, during a walk in his favorite living and working environments and finally at the barber.
At first, Aoki guides us through a small exhibition of his latest works where he tells us how a "character" is developed his company is in the character license business and he reflects the importance of those typical Japanese model series of manga and TV series for his work Yes, he is collecting them in all varieties and sizes to remind him how complex and multiple a design task may be and that there is always more than one way to come up with a solution.
Next to COPET a character developed for a Coca-Cola ad campaign we get to know about a character called KAMI ROBO (best translated by "paper robot") a series of little wrestler figures made of wire and paper invented by Tomohiro Yasui which Aoki wants to become prototypes for real wrestlers in an event Mexico This is told while he is sitting on the barber chair.
He explains his motives and pitfalls to become a designer and how Tokyo and specifically the quarters where he was raised and where he lives and works in have influenced his forthcoming as a designer and which role tradition and reflection of the own life is playing to come out with these specific characters he is dealing with.
Reinhard Bock, June 2011
This video was programmed for
13TH NORRKÖPING FILMFESTIVAL FLIMMER 2011
("MiniDox" shortfilm section)
(cutout from FLIMMER FESTIVAL poster #flimmer.nu).
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Vimeo™ trademark is owned by Vimeo, Inc.
Copet™ is a trademark of Seijiro Kubo / butterfly stroke inc.
Kami-Robo™ is a trademark of Tomohiro Yasui / butterfly stroke inc.
Coca Cola™ is a trademark of The Coca Cola Company